Our natural and sustainable choices
Our products use plant-based active ingredients, selected raw materials, no synthetic dyes, and no mineral oil derived from petroleum, which is dangerous because it forms a film on the skin that prevents it from breathing.
Furthermore, our products are packaged using exclusively pharmaceutical glass and perfectly recyclable plastic. We guarantee minimal packaging to avoid waste and fully respect the environment. For printing the boxes, only vegetable oil-based inks are used, which are completely natural and safe for people and the environment.
100% Vegan
For our production, we draw from nature following the cruelty-free concept, preferring raw materials from the plant world. We have decided to adhere to the 100% VEGAN standard, which prioritizes the absence of animal substances in our products, whether directly derived or obtained through the exploitation of any animal species. The brand also certifies the renunciation of animal testing for both finished products and raw materials.
Production site with low environmental impact
The facility in Poirino, a few kilometers from Turin, is the perfect expression of Witt Italia's inspiring principles: the company spaces are located within a low environmental impact structure, and the energy used is self-produced, thanks to a sophisticated photovoltaic system that significantly reduces CO2 emissions, thus producing with zero impact.
The production department was designed with intense natural lighting, offering a view of the external landscape. The office area was also designed with the same approach: an open space with large windows, underfloor heating, a centralized air conditioning system, and aromatherapy to ensure employee comfort and respect for the environment.
The attention to nature and its preservation are values that led to the creation of Baby Natura, Italy's first wellness micronursery, at the facility. A structure furnished with ecological materials, designed to ensure comfort and safety.
The presence of Baby Natura within the Witt Italia facility is a further guarantee of the healthiness of the production processes adopted and represents a challenge for the future: it is from an early age, in fact, that one learns to protect and respect the environment.
Finally, to compensate for the green space eliminated for the expansion of the company headquarters, a large roof garden was created on the top floor terrace, featuring numerous botanical species (red maple, olive trees, and aromatic herbs): from here, one can enjoy a wonderful view of the entire surrounding area.